How it works
You tell us what people come to you to do. We build the website that lets them do it.
From first conversation to live
- A conversation. What you offer, who comes to you and what they are trying to get done: book a place, find an answer, choose a service. That understanding shapes everything else.
- Your accounts, in your name. We help you open a Cloudflare account for hosting and a GitHub organisation for the code, and register the domain to you. You add us as a member of each. For email and files we recommend Google Workspace and set it up for you, including the records that keep your email out of spam. If you already use Microsoft 365, that works too.
- Design and build. A design made for you, not a theme. You see each version on a private preview address, and you can listen to it as well as look at it.
- Tested by ear. Before it goes live, the site is tested with a screen reader by someone who uses one every day, and it gets an accessibility statement that says what was checked and when.
- Live, and handed over. The site goes live with a short handover note: how it is published, where reports go, and how to remove us as a member if you ever want to.
Intention-based publishing
You say what you want. Agents do the work. You decide what goes live.
There is no editor and no content management system to learn. Your website is changed the way you would ask a person to change it, and an AI agent, Claude, does the work.
- Say what you want. Put it in your in-tray: a shared folder in your own Google Drive, or one email address. Write it in your own words, or drop in what you already have, a flyer, a document, the photos from the event: the opening hours are wrong, add the June event, put this on the services page.
- See it on your own site. The change is made on a private copy of your site, and you get a link to it. Open it on your own phone or computer, with your own screen reader or magnifier if you use one: the way your visitors will meet it, not a preview in somebody else's tool.
- Publish, or change it again. If it's right, publish it, and it's live. If it isn't, say what's still wrong, and it goes round again. Nothing reaches your visitors until you say so.
Fixing works the same way. Visitors get their own link, "Fix something on this page", for anything that stops them, whether they read by eye, by screen reader, by braille or by agent. The fix is made on a private copy, the person who found the problem tries it the way they found it, and when it works for them, you publish it. A person reads every report, and every fix leaves a test behind, so the same problem can't quietly come back.
No editor also means nothing for a screen reader to stumble over. If you can write an email, you can run your website.
Things that change often, such as events, news and opening times, can live in a Google Sheet that your site reads when it is published. You edit something you already know how to use.
How the loop was designed: Works For Me, on blind-ant.com
You own everything
The site, its source code, the hosting account and the domain are all yours, and you pay the running costs directly. We work inside your accounts as a member. Your pages are plain HTML and a short build script in your own repository, so any developer, or any agent you send, can pick them up. The forms run on Cloudflare, and would need adapting to move them anywhere else.
No plugins to patch
Most of the cost of a website built on a platform comes after launch: plugin updates, security patches and cleaning up after break-ins. Our sites are plain pages served from the edge, with no plugins and no database behind them, so there are no plugins to patch and very little that can break. What little code there is, the build script and the forms, we keep up to date as part of looking after your site.
What we don't build
Online shops. Shopify and WooCommerce are good at them. We build sites for organisations whose visitors come to find out, choose, book and ask: charities, practices, venues, clubs and small firms.